So your organization wants to sell sponsorships, well where do you start? There are several key elements that all organizations need to pull together in order to sell sponsorships. In no particular order here are the key elements that I build out anytime I'm starting with a new client. … [Read more...] about Sponsorship Sales – Core Elements
Building Your Sponsorship Plan
I've built and sold sponsorships for 20+ years. In 2017, I launched my own sponsorship agency focused on working with brands to develop their grassroots partnerships as well as working with national, regional and state level sports organizations to build and sell their own sponsorships. My … [Read more...] about Building Your Sponsorship Plan