Sports Sponsorships and Events Consulting, LLC ("SSEC") was launched by Garrett Shea, a 20-year event and sports marketing executive. Shea, a former collegiate football athlete and entrepreneur, launched his first business while still in Business School at Rutgers University. His passion for sports and business has allowed him to build programs like the U.S. Army All-American Bowl on NBC, PlayStation All-American Baseball Game on Fox Sports Net, Walter Payton Speed and Strength Athlete of the Year, FBU (Football University), USA Football, NFL Flag, U.S. National Team program, among others. Considered to be one of the foremost experts in grassroots sports marketing, Shea offers clients extensive experience and innovation in their strategy and sponsorships.
SSEC was created to help companies build strategic partnerships and create custom sponsorship marketing programs. The Agency has successfully created events and marketing programs that have attracted top brands including:
SSEC Believes in Solution Based Selling
The Agency's core focus is sponsorship sales. When it comes to taking sponsorship opportunities to market, SSEC believes in solution-based selling. Rather than just promoting an existing product or “sponsorship package,” SSEC focuses on understanding what challenges are facing the brands we are selling to, what their current strategies are and how our clients can help provide a solution with an appropriate offering (marketing and sponsorship). The problem resolution is what constitutes a “solution.”
SSEC Builds Programs and Brands
Properly constructed marketing sponsorship programs will be the vehicle in which brands can reach customers, educate them and either build new relationships or enhance existing relationships. Such constructed marketing sponsorship programs are built to facilitate long term relationships between our clients and the sponsors.
New Client Inquiries please contact:
Garrett Shea, President
Sponsorship Inquiries please contact:
Dan Gant, Director of Sponsorship